It’s not too often that I take notice of the ads on the back of TTC buses. But this morning, one really made me look twice.
The program is called Retire Your Ride:
Retire Your Ride is an initiative of The Government of Canada, Summerhill Impact and its partners, designed to enable people to get their high-polluting cars off the road and reward them for doing so. The program is committed to improving air quality by responsibly recycling vehicles and aims to retire at least 50,000 vehicles per year until March 31, 2011.
If you have a car that needs retiring, we’ll recycle its parts in an environmentally responsible way, and reward you for it.
Reducing Emissions and Saving the Environment
Did you know that 1995 model year and older vehicles produce 19 times more smog-forming pollutants than 2004 and newer models? In fact, these older vehicles make up one quarter of vehicles driven by Canadians and can generate as much as half of the smog-forming pollutants caused by personal vehicle use.
By ensuring that vehicles are properly recycled, we can prevent the release of toxins into the environment. By retiring vehicles earlier, you’ll be helping reduce harmful emissions.
Okay, the “environment” may not be the biggest incentive out there for many people. So, how about rewards?
When my car was on its last legs my mechanic offered me $300 for it for parts, so this offer isn’t quite as low as it sounds.
For more info on the program, visit Retire Your Ride