France is getting serious about bicycle commuting. Last week, the French government kicked off a six-month pilot project that involves paying people 25 Euro cents per kilometre to bike to work. Twenty French employers, with a collective 10,000 employees, have volunteered to participate. At the end of 2014, the government will evaluate how many people took up bike commuting, what type of transportation these converts gave up in favour of cycling, and what kinds of accommodations employers made for bike commuters. If all has gone well, the scheme may be renewed and expanded for 2015.