If there’s one thing bike fans occasionally forget, it’s that there was a time when they didn’t ride a bike. None of us come out of the womb ready to strap on a helmet and pedal away. Yet those of us who love riding bikes often cannot recall a time when bikes weren’t part of our routine. But we know if we’re going to build a movement and expand the numbers of bike riders in the country, we need to reach back to our pre-pedal days and recall the learning curve of bike riding. Then we need to apply that knowledge to interested potential cyclists. If we can demystify our entrée into the sport, we’ll more successfully recruit others.
|comments powered by Disqus|