via Dandyhorse Magazine:
The event starts at 2 pm and the main race for the grand prize ~ a custom-painted T1 Cervélo track bike frame ~ is scheduled to start at 7 pm. YNOT bags and some beauty trophies are also up for grabs.
The sprawling grounds will be littered with cyclists and fun lovers from far and wide. The winner from the Montreal event will be competing along with about 70 other riders. You can find more information hereand on the Facebook event page.