Our Dear Leader, Rob Ford, has defied expectations and continued tradition by officially proclaiming October 9, 2011 as Messenger Appreciation Day. In doing so, Rob joins Mayors throughout North America in paying respect to thehard-working and fearless (fearsome?) men and women who cycle Toronto’s streets for a living.
As October 9th is a holiday, we’ll honour our brothers and sisters on October 11, 2011 from 10am – 2pm outside Roy Thomson Hall
We’ve brought together the Toronto Cyclist Union, Roy Thomson Hall, CLIF Bars, Mountain Equipment Co-op, Orontas, Charlie’s Freewheels, Urbane Cyclist, Trelock, Community Bike Network, BikeSauce, ING Direct, and many more to ply Toronto’s 500+ messengers with free caffeine, energy bars, and great bike swag.