On Duncan’s City Ride, you can watch 3 excellent videos made by the Halifax Cycling Coalition:
How do you promote cycling as a means of transportation?
In Halifax, you lead the way by introducing people to everyday cyclists. The Halifax Cycling Coalition recently released several commercials in which we get to meet people who have discovered life by bike.
Much like the latest issue of Dandyhorse and how cycling is being marketed in London, UK, these spots give us a face and a name of people riding bikes.
