Learn more about BikingToronto and Singer Kwinter

Advertise

We’re Toronto’s only website about cycling which accepts advertising and that not only puts us in a unique position in terms of offering great exposure to cycling-related businesses, but also allowing those businesses to access our “hyper-focused” audience of Torontonians interested in cycling.

Website:
  • Yearly traffic levels as high as 400,000 pageviews per year
  • Monthly traffic levels as high as 65,000 pageviews per month
  • All blog posts shared on Facebook Page
  • Followers: Over 2,200 fans on Facebook (growth rate: 30 fan per month on average)
  • Reach: Items on Facebook page reach an average 15,000 people per month, or 180,000 per year (Facebook page insights)
  • All blog posts shared on Facebook Group
  • Members: over 900 members
  • All blog posts shared on Twitter (@bikingtoronto)
  • Followers: Over 17,000
  • Reach:  tweets are seen by over 500,000 people per month, or over 6,000,000 per year (tweetreach.com)
E-Newsletter
  • All blog posts shared on e-newsletter
  • Reach: Currently ~175 subscribers
  • Growth: Approximately 25 new subscribers monthly
  • Open Rate: ~32% (twice the industry average – mailchimp.com)

Big Box Ad

A “Big Box Ad” on BikingToronto measures 250×250 pixels and sits in the “sidebar” over there on the right.  Your ad will be set up as a “Run of Site” ad, meaning that it will be seen on every page of BikingToronto that has a sidebar (approx. 6000 pages)

Our Big Box ad rates (all taxes included) are based on $5 CPM:

  • $60 per month for 3 months
  • $50 per month for 6 months (20% discount)
  • $40 per month for 12 months (33% discount)

Our Leaderboard ad rate (all taxes included) is based on $15 CPM:

  • $180 per month for 3 months
  • $150 per month for 6 months (20% discount)
  • $120 per month for 12 months (33% discount)

Our Newsletter ad rates (all taxes included) is based on $5 CPM, subscriber levels and view rates:

  • $100  for 12 months

 

BikingToronto has become synonymous with cycling and environmentally responsible transportation in Toronto and has grown a loyal and influential readership. If you’d like to partner with BikingToronto and reach our audience contact us via ads@bikingtoronto.com and we can co-ordinate an ad campaign to suit your needs.

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